The 2020 Pantone Color of the Year is classic blue and Goodwill knows how to do blue.

For over 20 years, Pantone’s Color of the Year has had an influence on fashion, home décor, advertising, product design, and more. Every year, it is selected by Pantone’s color experts after analyzing trends in art, entertainment, design, social media and events all across the world. According to Pantone, the 2020 Color of the Year was selected to bring a sense of peace and tranquility in an increasingly complex environment.


“Classic Blue is a solid and dependable blue hue we can always rely on. Imbued with a deep resonance, Classic Blue provides an anchoring foundation.”
– Leatrice Eiseman, Executive Director of the Pantone Color Institute

Here’s how to prep your home and wardrobe with Classic Blue for the new year!

Classic Blue is a versatile hue that can express tradition and elegance or boldness and excitement, depending on how it is paired. This shade is not only relaxed, but also easy to wear. Items in Classic Blue are abundant at Goodwill, you can find shoes, accessories, outfits, and a variety of home décor in the most popular color of the year at all of our retail stores and bookstores!

Tip: Experiment with wearing this color in a variety of finishes and fabrics. This color takes on a different appearance in materials like suede, metallic, sequin, hand dyed fabrics and more.

Classic Blue fashion must haves:

  • Classic Blue jeans
  • Classic Blue suede shoes
  • Metallic Blue accessories
  • Classic Blue formal dresses
  • White and blue striped button down
  • Classic Blue cashmere sweater
  • Classic Blue patterned scarves
  • Classic blue handbags

For the Home:

  • Classic Blue throw pillows
  • Blue and white ceramic pieces
  • Seascape paintings
  • Classic Blue curtains
  • Classic Blue dishware